A ‘Good Frame of Mind’ is the AmericanFrame.com company blog where we write about all things art & framing. Here you will find a range of articles on frame design, framing tips and techniques, printing tutorials and answers to your ‘frequently asked’ customer service questions. We love to interact with our audience so we hope you’ll join our community by subscribing and commenting on the blog.
At American Frame, we want the framing process to be as easy as
possible. That’s why we created the “CUSTOMIZE THIS FRAME” feature on our
website. After selecting a frame, this design tool walks you through the remaining steps, from inputting the correct
frame size to choosing accessories like mat and mounting
But for first-time framers,
questions may still arise. When buying a frame, our “CUSTOMIZE THIS FRAME” tool
lets you choose between designing by inputting the “Art size” and the “Frame
size” Recently, a customer called to inquire about the difference between these
“Art size” refers to the measurements of the art itself. If you’d
like to play with mat board choices and proportions, designing by art size will automatically calculate them for you.
“Frame Size” here refers to the matted dimensions of the frame,
and accounts for the art, mat board, and acrylic. If you
know the size of the frame and mat you need, enter it here. Perhaps you’re replacing a frame you already
own and want the same size mat.
For example, here’s
how you’d order a frame for a piece measuring 16 ¾ x 11 ¼. Simply enter those
measurements into the“Art Size,” field.
Then, hit “next” to see the other options, including mats, glazing, and
mounting. When you reach the mat field,the system will instantly adjust for a
1/8” overlap on all sides of the artwork, so the art won’t fall through the mat
window opening. (If you don’t need to overlap your artwork because you are
leaving a reveal to let some of the paper show, you can change this overlap to
zero.)In the frame design workflow, the
art size will remain the same, and the frame size will change based on your
selections. All final dimensions, art size, mat size, and
outside frame sizes are always updated
through the process under the rendering of the frame kit for reference.