Friday, November 18, 2016

American Frame Joins Forces with Carbonite to Secure Digital Image Files

Seventy percent of the professional photographers and artists who do business with us do not back up their digital images. As a result, we partnered with industry-leading Carbonite to protect our customers’ valued work.

Our goal is to help our customers secure their digital imagery. Digital images, like anything else on your computer, are vulnerable to a crash or virus attack. Many of our customers are serious art enthusiasts who spend hours taking and refining their photos for both personal pleasure and professional resale, so we’re going to give them the opportunity to protect their investment.

At American Frame, a leader in the do-it-yourself framing industry, we work to anticipate growing and changing market demands.

Carbonite is the leader in providing cloud-based backup and restore solutions to the health and financial industry. We knew it would be a natural fit for them to protect the valuable data of our creative community easily and economically.

Our statistics mirror national numbers about storing valuable memories in a secure environment online. The most recent Pew Research Center study found that only 37% of internet users store photos online. However, a Future of the Internet report found that an overwhelming number of people agreed with the statement, “Most people will be storing and working in a secure cloud-based environment by 2020.”

Carbonite protects millions of devices and their valuable data for individuals as well as small and medium-sized businesses.

“At Carbonite, we recognize that photographers, artists, and other creative professionals consider data the lifeblood of their business,” says Carbonite Senior Vice President Norman Guadagno. “We are proud of our partnership with American Frame, which ensures that creative professionals have peace of mind that digital assets are secure and available.”

Learn more about Carbonite protection and the relationship between Carbonite and American Frame.


Do you back up your work? Let us know how you protect your photos and digital artwork on social media with the hashtag #FramingHappiness.

Laura Jajko
Laura Jajko is President of American Frame and a longtime contributor to "A Good Frame of Mind." Here, she delights in bonding with others over her love of art and framing. With more than 40 years of practical experience, she brings a unique perspective in a straightforward style that she hopes will spark lots of interesting and relevant dialogue in our online community. Connect with Laura directly here on the blog or follow her on Twitter @LauraJajko.

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